The Movement The Game Join Us
Las Vegas · WSOP 2026 · Happening Now

The game that
teaches everything.Now we make it pay.

Less than 1% of professional poker players and creators have a brand sponsorship. We are changing that. Poker Summer Takeover is a vetted network of players and creators who take on brand deals together, at the tables, on social, and across every screen covering the game. If you are a professional player or creator, apply now. You decide which deals you take. We do the rest.

Apply Now
The Movement

This summer,
we show up.

This started with one poker player who understood something the industry keeps ignoring: the WSOP is one of the most watched events in poker, with millions of eyes on every feature table, every live stream, and every social post from Las Vegas. That audience deserves a coordinated presence. A real one. This summer we build it.

01
The tables are already on camera
The WSOP feature tables are live streamed daily on PokerGO, which broadcasts to subscribers worldwide. ESPN covers the Main Event and select events, reaching tens of millions of households. The audience is already there. PST puts the right people in front of it with a coordinated brand presence that actually means something.
02
Players and creators, together
PST brings together accomplished players who carry themselves well at the table, engage with the community, and can represent a brand naturally, alongside content creators documenting the summer. Both have audiences. Both have reach. Together they create something a single sponsorship or individual deal never could.
03
In-person presence that brands can see
This is not a digital-only campaign. PST members are physically at the series, at the tables, in the hallways, at the side events and cash games. Brand visibility is constant and organic throughout the entire festival.
04
Proof of concept this summer
WSOP 2026 is where we prove the model. A vetted group of players and creators executing a real marketing presence at the biggest poker festival in the world.
"Magic happens when the tables turn."
Las Vegas · June 2026
Live stream and ESPN coverage
Players and creators
Brand ready
The Game Redefined

Poker isn't gambling.
It's a discipline.

The world's top investors, founders, and athletes play poker. Not to just get lucky, but for the skills it builds. The same skills that make great players make great people. Risk management. Emotional intelligence. Calculated decision making. These aren't "just poker" skills. It's a part of our everyday ingenuity.

The perception
Why do sponsors hesitate?
Poker gets lumped in with gambling and degeneracy. It's a category error the data doesn't support. The best players in the world win consistently over a large sample. Luck evens out. Skill compounds.
The opportunity
What you're actually sponsoring.
An 18–50+ audience that is financially engaged, style-conscious, and deeply invested in poker culture. Reached at the tables, around the series, and through creators documenting every moment of the summer.
Read the Room
Social IQ
Elite players study behavioral cues, timing, and tells the way a negotiator reads a boardroom. Empathy under pressure is one of the most sought-after skills in any industry.
At the table → opponent psychology
In life → leadership & communication
Calculated Risk
Decision-Making
Every hand is a live risk-management exercise. Expected value. Pot odds. Bankroll discipline. Poker players think in probabilities the same framework taught in every top MBA program.
At the table → pot odds & EV
In life → investing & entrepreneurship
Pressure Control
Mental Edge
Performing when it counts. Managing variance without tilting. Staying process-oriented when outcomes are uncertain is the composure that separates professionals from everyone else.
At the table → big-spot execution
In life → mental resilience
Strategic Patience
Long Game
Knowing when to act and when to wait. Discipline over impulse. Position over ego. The mindset that separates those who win a hand from those who win the session.
At the table → position & timing
In life → career & financial discipline
Adaptive Thinking
Creativity
No two hands are identical. Poker builds the ability to improvise within structure, reading new information mid-hand and adjusting in real time. The core skill of every great founder.
At the table → real-time adjustment
In life → problem-solving & innovation
Information Edge
Strategy
Winning with incomplete information by reading available signals to make the highest-probability decision possible. The same skill that drives great analysts, traders, and strategists.
At the table → range analysis
In life → data-driven decisions
Poker Summer Takeover doesn't sell gambling. We sell the mindset, the audience, and the impact.
100M+
Poker players worldwide
Join the Movement

Pick your seat
at the table.

WSOP is live in Las Vegas! You don't have to be here to be involved. If you are a professional player or a creator and you love the game, apply today. Spots are limited.

Be part of
the takeover.

We are building this in real time. We are looking for people who want to be part of the first organized marketing presence of its kind in poker. Time is short.

  • Poker players: committed to at least $5,000 across $1,000 or higher events, or $10,000 across $2,500 or higher events at WSOP 2026. We set this threshold because players competing at this level are the ones appearing on live streams, in media coverage, and at feature tables where brand visibility is real
  • Competing in WSOP 2026 events in Las Vegas this summer, or creating content on the ground or online during the series
  • 1,000+ followers on at least one social platform
  • Reputable, trustworthy, and community-minded. Every applicant is individually vetted
  • Willing to represent partner brands at the tables, around the series, and across your social platforms
  • Must be 21+ to participate in on-property events
What you get
Wear a brand patch or use their product at the tables. Post once or twice a week during the series. Brand deals will vary and we are still building those partnerships now. What we can promise is this: every vetted member gets access to deals as they come together, a network of accomplished players and creators behind them, and the chance to be part of something that has not existed in poker before. We are building this alongside you.
Timeline
WSOP is happening now. Applications are being reviewed immediately on a rolling basis. The sooner you apply, the sooner you can be part of this. Spots are limited.

All applications are vetted individually · Your information is never sold or shared

Application received.

We review every submission carefully. Expect a response within 5 to 7 business days.

Follow us on @PokerSummerTO and @PokerSummerTakeover for campaign updates and launch announcements.

Be part of
something real.

You do not have to be a content creator to belong here. If you love poker, follow the game, or believe in what we are building, your support matters. Join our community and be part of the movement from the ground up.

  • First access to campaign announcements and creator drops
  • Updates on Las Vegas events and how to follow along live
  • Early access to giveaways and community activations
  • A voice in the community as we grow and make decisions
  • Access to future community features as they launch

Your information is never sold or shared · Welcome to the table

You are in.

Welcome to Poker Summer Takeover. You will hear from us as the movement grows.

Follow us on @PokerSummerTO and @PokerSummerTakeover and bring a friend who belongs here too.